ASUS had launched their Zenfone series of smartphones in India last year and the company had great success with Zenfone 4, 5 and 6. This year the company announced the Zenfone 2 and also other devices including Zenfone 2 Laser, Zenfone Selfie and Deluxe. Now the company has announced that they will be start manufacturing in India.
This follows after a lot of Chinese players including Xiaomi and Lenovo had announced manufacturing in India. Zenfones are also currently made in China. The company today announced it will start the local manufacturing of smartphones in Sri City, Andhra Pradesh.
“India offers us a huge opportunity as smartphone penetration is just 10%. We are excited to announce our local manufacturing facility that will cater to the growing demands of the market”, said Peter Chang, Regional Head – South Asia & Country Manager – System Business Group – ASUS India.
The company will be partnering with Foxconn to manufacture in India. Last month, at the first edition of Zen Festival in India, the company launched its brand new offerings – Zenfone Selfie, Zenfone 2 Laser and Zenfone 2 Deluxe. Zenfone 2 Laser, the first smartphone that will be manufactured in India.
We had done the detailed review of the Zenfone 2 Laser and found it to be a really good device at Rs 9999.